TUTORIAL TIPS
JUMP TO >>Tutorial 2: Paypal
Buy Now Buttons Tutorial 3 : Adding Live Chat
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Tutorial 1: Getting Visitors To Your Site = Profit!
Traffic = Profit so your website will only make you money if
you get lots and lots of
visitors (100s of UV - unique visitors a day should be what you
are aiming at)
Unless you are blessed with an established business (or lots of friends)
your site will be void of visitors , this section will cover several of
the tried and test ways of building up levels of traffic
Social Engineering Sites
Join Myspace ,
Bebo and Facebook
, and add links to your website on your profile page
Free Search Engine Traffic
Some websites rely entirely on the search engines and never pay a penny
for advertising , they get there by creating search engine OPTIMISED web
pages
Everyone can benefit to an extent , but to make major income you have
to be persistent , you need to follow these steps
(a) Convince lots of people to link to you (this is called link
popularity) .
If some webmaster links to you without you linking to them you score
higher with the search engines than if you exchange links , so always
try to get incoming links - a good place to try is the Yahoo
Directory , browse the directory for sites that are relevant to yours
. The more links you get the better (you will need tens or hundreds of
links ideally) , If you have no sites linking the search engines won't
find you at all , let alone index your site - but don't worry we have
already included you in our ad9 directory so that's a good start!
Allow several weeks for your site to get indexed (this can be much shorter
if you get lots of links), but don't wait - have faith in the search engines!
and keep working at your site
When contacting a web site owner to exchange links you should provide
your own link (you need to tell them your URL ie: website address , an
anchor title , and a description) , the anchor title should be a keyphrase
that you want to get ranked well on

Example Link Exchange : One of our anchor titles is
"Free Sites" our description is "We offer free web sites
with income potential" , so sites we have contacted are linking to
us with Free Sites We offer free web
sites with income potential
(b) Create pages optimised to phrases that describe your offering , in
our case we use "free sites" the main anchor link on the home
page , we also have many pages each optimised with it's own set of keywords
- eg we have page called "money making" which is optimised for
- you guessed it - "money making" , this involves ensuring you
inlclude the keyphrase several times on your site . 1st include it in
the metatags - keywords, description and page title - then use it in the
body of you page using <h1> header and maybe <h2>/<h3>
too , also use it in links - but don't overdo it - and make sure your
page is readable - it can be a fine line between creating an optimised
site that the search engines like , and humans can still read easily!
NB : If you're wondering what the "metatags" are , these are
standard first liners at the top of every page , if you right click this
page and click "view source" you will see our metatags for this
page
Try webposition 4
it's free for 30 days
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TIP : Learn from your competitors - search Google for
a site that is similar to yours - view it's source - do not copy any of
it - but if you look at the metags and where the keyphrases it will give
you an indication of what you need to do to get a good ranking . TIP2
: Get Google
toolbar it has handy back link checker so you can click on your competitor's
site and see who is linking to them (you can then try and convince them
to link to you) . Google toolbar also has a PR tool - PR ranges from 0
to 8 (google themselves) sites with the highest PR linking are generally
the best - but are harder to get! We recommend WebPosition as an excellent
tool even if you don't buy it the initial free 30 day trial will provide
you with all you need to know
That concludes this tutorial , to summarise :
- You need to get people to link to you
- You need to create pages with quality content
- You need to optimise your pages
- Get Webposition 4 , and use it as a learning aid

Tutorial 3 : Paypal E-Shops
- Using Your FREE Site To Sell A Few Products & Services
Our FREE sites are easy to integrate with Paypals range of merchant services
, and are ideal for small stores of say 1-15 products . They will be very
fast too as all pages are static - no database delays (the search facility
will also be instant).
Paypal can be used to create Buy Now buttons (to purchase single products)
, subscription buttons (for regularly payments - ideal for service providers
, donation buttons (useful for charitys / non-profit organisations), and
shopping carts for allowing multiple product purchases
THE BASIC STEPS (For By Now Buttons)
NB Buy now buttons are for selling single products if you
want to have a shopping cart where shoppers add multiple products you
need to use the Shopping cart tool - also available after logging on to
your Paypal account
1. First open a Paypal Merchant Account (there is no cost in this , as
Paypal only charges you a competitive fee based on the transaction values
of your sales) if you have not already opened an account with Paypal you
can do so now by clicking this banner
2. Now ... grab your code (you can create the code as we did in the example
below using the Paypal buy now wizard , it all takes seconds , alternatively
to be even quicker ... just select and copy the code below and change
the Price , Product Name , and Email Address)
Example Code For A Buy Now Link
The above code is for a simple Buy Now Button (after highlighting press
cntrl-c to copy to clipboard , ready for inserting into your website)
Advanced buy now buttons
Paypal button wizards allow you to add weight based and flat rate shipping
, option pull down buttons (you might use for allowing your customer to
choose a colour or size when ordering their product)
If you need this extra functionality - Log on to your Paypal account
, and use the Wizard to create the button code
Integrating The Code Into Your Free Website
Simply highlight (and cut the above code - use cntrl-V buttons after
highlighting
Now simply log on to your website , select the web page that you want
to place the buy now link
Place a product image , then plenty of text describing your product in
LAYOUT mode , then switch to HTML mode in your editor and scroll down
to the end of the page
Copy the code (ctrl-v keys)
SAVE
that's it !

LAYOUT TIP
Table formatting - You might be happy with adding the
buy now button directly under your product details - but if you want better
control of the layout you may want to consider placing your product in
a table. Here is an example of a Paypal product placed in a table table
example , you are welcome to use it as a template for your own eshopping
pages.
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Our free websites work great for small stores and
should be all you ever need . However should you need to sell an
unlimited number of products , and use other payment providers ,
you will probably need a database driven shopping cart , and one
of the easiest (we should know we've tried them all) is X-Cart . |
Syndicated from http://www.ad9.co.uk/tutorialscript.php
Tutorial 4 : Livechat
- Free customer service chat !
We have used Zazachat for our own support see
exmaple here - it's fully compatible with our sites and is FREE to
try on your website click link below then sign up and grab the few lines
of code and insert it in HTML mode into any page .
Live Chat, Live Help
and Live Support System for Websites
Live chat also provides statistics in real time of visitors to your site
, and you can upgrade for advanced features like help desk and desktop
alerter . The free version however is excellent if you are just starting
the website.
Important Note After copy the code into your page only
save once - there appears to be a minor bug in the editor each time you
save it copies this code so you end up with multiple live chat image links
(so it might be worth keeping a backup before doing this) ... If you have
any problems we will gladly install it for you

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